Full Time Course :

Bachelor in Visual Communication & Fine Arts (BVC)

Post Graduate Diploma in Creative Communication  ( PGCC)

Bachelor in Visual Communication & Fine Arts (BVC)

"From UGC Recognized University"     

DURATION : 4 years

In Visual Communications you can expect to obtain technological art skills - whilst fine tuning your artistic abilities and learning their practical application. Specific coursework Semester-wise is as under :

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PG DIPLOMA COURSE IN CREATIVE COMMUNICATION (PGCC)

DURATION : 16 months ( 12 months of studies + 6 months of internships )

Creative Communication also known as Visual communication is the conveyance of ideas and information in forms that can be read or looked upon.

Primarily associated with two dimensional images, it includes:

Art,
Signs,
Photography,
Typography,
Drawing
Graphic Design
Illustration
Colour
And electronic resources.

Creative Communication is a dynamic and constantly evolving subject area – leading the way, keeping ahead of trends and responding to the demands of the mass market and a changing world.

Our course focus on all aspects and at the heart of your studies you will be ndertaking:

Developing your imaginative skills
Visual experimentation
Visual problem solving
Challenging boundaries and exploring new territories.

We encourage you to be an original :

You'll explore a whole range of electronic media technologies, graphic designing, Art expressions, along with ways of expressing your own ideas and maximizing your creative potential. You'll develop your own individual style and identity and be encouraged to think of alternative solutions to problems.

Faculty : Will be taught by people with real experience in the industry .

Preparing you for work :

All programmes have a specialised professional practice feature which help you to take stock of your transferable skills and prepare you for practice in the creative world.

Culture and Communication lectures will show you how issues such as sustainability, globalisation, equal opportunities, gender and ethics affect your role as a graphic designer, illustrator, and animator.

You'll leave with a portfolio of creative work which will enhance your career options and promote your creative skills!

Syllabus :

Module: I

Fundamentals of visual communication
Fundamentals of visualization
Basics of conceptualization
Software skills-i

Module: ii

Printmaking and lithography
Indian art history
Social science and visual communication
Software skills-ii

Module iii

Graphic design
Brand identity
Audio-visual, filmmaking and post production
Photography
Software skills-iii

MODULE IV

Specialization

Along with this the core course of Personality Development and Spoken English would be offered free.

A qualification in Visual Communication can make the following opportunities in the industry accessible, keeping in mind that the different levels of qualification determine the level of entry into the job market:

Advertising Agencies

Creative Director (Head)
Art Directors & Copywriters
Designers, Layout Artists & Buyers
Head of Production
TV Producers
Multimedia Operators / Head of Multimedia
Scriptwriters & Visualisers

Design Studios

Art Directors & Copywriters
Designers, Layout Artists, Illustrators &
Photographers, Multimedia and Web designers
Head of Production

Multimedia and Animation Studios

Art Directors & Scriptwriters
resentation Artists, Illustrators,
Animators, Visualisers, Multimedia and Web Designers
Head of Production
Information Technology Manager

Creative Products/ Output
Mainly Above-the Line advertising and Marketing campaigns:

TV, cinema and radio advertisements
Printed advertisements for magazines,
Newspapers, billboards and posters
Packaging and point-of-sale material
Promotional literature: product brochures,
Catalogues, pamphlets, direct-mail
Information designs: signs and pictograms
Corporate graphics: Logos, stationary, etc.

Mainly Below-the-line Advertising

Printed advertisements for magazines,
Newspapers, billboards and posters
Packaging and point-of-sale material
Product brochures, catalogues, pamphlets,
Corporate graphics: Logos, stationary and annual reports
Web design and strip advertising
Exhibitions, corporate interiors

Animation Studios:
Mainly productions for the Video & TV industry:

Advertisements for TV and Cinema
Logo sequences for TV
Promotional video productions
Entertainment video (Music videos and
Children's programs)
Product and architectural presentations
Video and computer games
Multimedia presentations for products and services

Newspapers & Magazines

Art Director
Designers & Layout Artists Picture Editor
Director of Photography, Art Buyer
Production Director
Traffic & Bureaux

In-house design for Large Corporate Companies

Management:
Marketing Director, Marketing Manager,
Brand Manager
In-house Design Studio
Designers, Layout Artists, Illustrators &
Photographers, Multimedia and Web Designers

Service Bureaus and Printing Houses
Desk Top Publishing operators

Freelance designers, artists and illustrators
Designers, Typographers, illustrators,
Photographers, copywriters, etc.

These artists work from their own studios performing external creative services to the above mentioned industries as well as direct to clients

The layout and look of the entire publication
Direction of photography shoots
Mainly Below-the-line Advertising
Newsletters and internal communication
Newspapers and posters
Product brochures, catalogues, pamphlets,
Application of corporate graphics: Logos, stationary and annual, Reports
Web design
Exhibitions, corporate interiors

Desktop Operating
These artists work from their own studios